I build products from zero to success, and the teams that get them there.

Portrait of Simon de Waal, smiling, wearing glasses and a blue-grey sweater, with eucalyptus trees behind him
Simon de Waal
Senior Product Manager · Ciklum
Industries
MediMapp Healthcare
From concept development to licensed by 7 hospitals and 60+ clinics. Experienced growth from 3 to 70 employees, with two rounds of funding.
Climate Impact X Climate tech
From requirements to launch in 6 weeks for a first market test. Then delivered a fully integrated carbon credit discovery platform within a year.
BCA Automotive
Completely rebranded and extended an acquired auction platform and guided it to launch.
Christie's Fine art & luxury
Leading three teams on a complete rebuild of the core auction platform. Also running maintenance and incremental improvements on the legacy platform. Cut release cycle by two-thirds and 2 years without a P1 in Production.

“With a strong team, there's always a way.”